Security Industry Could Light Path for Data Analytics

A new survey and report shows strong faith but poor confidence in current data analytics. For example, 70% of respondents to the survey believe that analytics are integral to understanding how products are used; 71% to understanding business performance, and 70% to understanding fraud. But at the same time, only 43% are confident in the analytics insights for risk and security; 38% for customer insights; and just 38% for business operations.