Windows 9, price and Microsoft’s Innovator’s Dilemma
The details around Windows 9—code named “Threshold”—are beginning to emerge, but the real action will go well beyond features and whether Microsoft can put Windows 8 in the rear view mirror. Microsoft’s real challenge with Windows will be navigating a classic innovator’s dilemma and how it can thread a needle between preserving a cash cow and ultimately give Windows away to hardware makers.
Give Windows away for free?!? What?!? How?!?
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