Windows 9, price and Microsoft’s Innovator’s Dilemma

http://en.wikipedia.org/wiki/Microsoft

The details around Windows 9—code named “Threshold”—are beginning to emerge, but the real action will go well beyond features and whether Microsoft can put Windows 8 in the rear view mirror. Microsoft’s real challenge with Windows will be navigating a classic innovator’s dilemma and how it can thread a needle between preserving a cash cow and ultimately give Windows away to hardware makers.

Give Windows away for free?!? What?!? How?!?

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Story added 14. January 2014, content source with full text you can find at link above.