AI & Your Family: The Wows and Potential Risks

artificial intelligenceAm I the only one? When I hear or see the word Artificial Intelligence (AI), my mind instantly defaults to images from sci-fi movies I’ve seen like I, Robot, Matrix, and Ex Machina. There’s always been a futuristic element — and self-imposed distance — between AI and myself.

But AI is anything but futuristic or distant. AI is here, and it’s now. And, we’re using it in ways we may not even realize.

AI has been woven throughout our lives for years in various expressions of technology. AI is in our homes, workplaces, and our hands every day via our smartphones.

Just a few everyday examples of AI:

  • Cell phones with built-in smart assistants
  • Toys that listen and respond to children
  • Social networks that determine what content you see
  • Social networking apps with fun filters
  • GPS apps that help you get where you need to go
  • Movie apps that predict what show you’d enjoy next
  • Music apps that curate playlists that echo your taste
  • Video games that deploy bots to play against you
  • Advertisers who follow you online with targeted ads
  • Refrigerators that alert you when food is about to expire
  • Home assistants that carry out voice commands
  • Flights you take that operate via an AI autopilot

The Technology

While AI sounds a little intimidating, it’s not when you break it down. AI is technology that can be programmed to accomplish a specific set of goals without assistance. In short, it’s a computer’s ability to be predictive — to process data, evaluate it, and take action.

AI is being implemented in education, business, manufacturing, retail, transportation, and just about any other sector of industry and culture you can imagine. It’s the smarter, faster, more profitable way to accomplish manual tasks.

An there’s tons of AI-generated good going on. Instagram — the #2 most popular social network — is now using AI technology to detect and combat cyberbullying on in both comments and photos.

No doubt, AI is having a significant impact on everyday life and is positioned to transform the future.

Still, there are concerns. The self-driving cars. The robots that malfunction. The potential jobs lost to AI robots.

So, as quickly as this popular new technology is being applied, now is a great time to talk with your family about both the exciting potential of AI and the risks that may come with it.

Talking points for families

Fake videos, images. AI is making it easier for people to face swap within images and videos. A desktop application called FakeApp allows users to seamlessly swap faces and share fake videos and images. This has led to the rise in “deep fake” videos that appear remarkably realistic (many of which go viral). Tip: Talk to your family about the power of AI technology and the responsibility and critical thinking they must exercise as they consume and share online content.

Privacy breaches. Following the Cambridge Analytica/Facebook scandal of 2018 that allegedly used AI technology unethically to collect Facebook user data, we’re reminded of those out to gather our private (and public) information for financial or political gain. Tip: Discuss locking down privacy settings on social networks and encourage your kids to be hyper mindful about the information they share in the public feed. That information includes liking and commenting on other content — all of which AI technology can piece together into a broader digital picture for misuse.

Cybercrime. As outlined in McAfee’s 2019 Threats Prediction Report, AI technology will likely allow hackers more ease to bypass security measures on networks undetected. This can lead to data breaches, malware attacks, ransomware, and other criminal activity. Additionally, AI-generated phishing emails are scamming people into handing over sensitive data. Tip: Bogus emails can be highly personalized and trick intelligent users into clicking malicious links. Discuss the sophistication of the AI-related scams and warn your family to think about every click — even those from friends.

IoT security. With homes becoming “smarter” and equipped with AI-powered IoT products, the opportunity for hackers to get into these devices to steal sensitive data is growing. According to McAfee’s Threat Prediction Report, voice-activated assistants are especially vulnerable as a point-of-entry for hackers. Also at risk, say security experts, are routers, smartphones, and tablets. Tip: Be sure to keep all devices updated. Secure all of your connected devices and your home internet at its source — the network. Avoid routers that come with your ISP (Internet Security Provider) since they are often less secure. And, be sure to change the default password and secure your primary network and guest network with strong passwords.

The post AI & Your Family: The Wows and Potential Risks appeared first on McAfee Blogs.

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Story added 19. January 2019, content source with full text you can find at link above.