What the hell is happening with Android One?

Not long ago, a low-profile program called Android One looked like it could be just the one-two punch Android needed.

Android One, like lots of Google initiatives, has had a long and winding history with plenty of twists and turns. When Android One first came into the picture in 2014, it was described as an effort to “make high-quality smartphones accessible to as many people as possible.” The focus was squarely on bringing affordable phones with exceptional experiences to emerging markets — places like Pakistan and India, where it could be “hard for people” to “get their hands on a high-quality smartphone,” as Google put it at the time.

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