Bing, Bard updates fuel AI search war

Microsoft made DALL-E generally available for its Bing AI assistant Tuesday, just a day before Google grafted Bard AI onto its Assistant app, as the battle over AI-driven search continues to heat up.

The stakes are high. In the ongoing Google antitrust trial, where the search giant is accused of maintaining an illegal monopoly on search via exclusive contracts with device makers like Apple, Microsoft CEO Stya Nadella testified about central role search plays in the tech industry. “In some sense, when you look at a company like us … there is nothing more attractive internet search,” Nadella said. “The organizing layer of the web is internet search.”

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