Why You Should Care About VP9, Google’s Clever Video Codec

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As the ongoing Meerkatification of humanity proves, the internet (in one form or another) is becoming more and more about video. At peak times, Netflix and YouTube alone account for half of all web traffic. That’s an understandably huge burden for ISPs to carry. But as well as making the pipes bigger, we can also shrink down what goes through them.

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Story added 7. April 2015, content source with full text you can find at link above.