Custom Ads Consult Your Facebook Likes

An ad agency is testing a new app that uses strategically placed cameras, facial recognition tools, and Facebook histories to offer targeted local deals.

The system, dubbed Facedeals, uses cameras placed at the doors of participating stores and facial recognition software to identify users of the app and then offer them customized deals based on their history of likes and interests on Facebook.


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Story added 27. August 2012, content source with full text you can find at link above.