Better Customer Experience is More Than a "Nice to Have" for Security

Customer Experience (CX) has gone from a buzzword to an imperative in just a few short years. A reported 80 percent of companies responding to Gartner’s marketing leaders survey now say they expect to compete mainly based on CX. Forrester has created a Customer Experience Index by which they measure and rank CX leaders. And there are hundreds of customer experience conferences to choose from every year.