Will Apple’s iPhone 12 generate an upgrade ‘supercycle’?
Apple is expected to introduce four models in its 2020 5G iPhone 12 range, equipped with three different display sizes; these may be the most significant releases since iPhone 6, one analyst claims.
The upgrade opportunity?
Wedbush analyst Daniel Ives continues to claim the installed base of iPhone users are ripe for upgrades:
“350 million of 950 million iPhones worldwide are in an upgrade opportunity. I view iPhone 12 as a once-in-a-generation opportunity in terms of the upgrade cycle,” he told CNBC.