Pebble confirms Fitbit sale: Hardware is dead, software in maintenance mode
Pebble, the onetime darling of Kickstarter backers everywhere, has had a rough year. Despite the launch of the Pebble 2 this fall, the company had to lay off 25 percent of its workforce in March. And late last week, news broke that it would be selling to fitness wearable company FitBit for somewhere between $34 and $40 million. That paltry sum is about half of the $70 million that Intel allegedly offered for the company in early 2016, and it’s just a fraction of the $740 million that Citizen reportedly offered in 2015.