A $25 Nokia dumbphone – just what the world needs
Microsoft’s Nokia division has revealed its latest mobile phone – but rather than a high-end flagship number designed to take on Apple, it’s taking aim squarely at the bottom of the market.
It’s no less than a plastic mini-mobe that will sell for no more than €19 ($25) before taxes and subsidies.
Billed in the company’s marketing materials as “an ultra-affordable mobile phone with music and video player,” the Nokia 130 targets the kind of pre-iPod media consumers that have all but vanished from developed markets with the advent of smartphones.
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